how an event professional can work with their team for pitching practise

Event pitching in the eyes of a young #eventprof

As #eventprofs we’re all familiar with the dreaded pitch day. The endless days working on the deck, sleepless nights, trying to get it absolutely perfect and pre-empt any and all questions your potential new client could ever dream of. Pitches are incredibly important – you need to be better than everyone else and, if you win, you could be bringing years of profitable business with a client relationship that could bring endless future opportunities. On top of all that, an exciting new project can invigorate your whole team. But not everyone is experience when it comes to pitching and, in the last month, we ran a mock pitching exercise for our team at Sleek Events. Here’s what our most junior team member got out of it as a young #eventprof and the advice she’d give to others.

My first event pitching experience

As a junior employee, who is fairly new to the events world, pitches can be scary and carry a lot of pressure. Being able to practise pitching with a trial run is really important and helps the team feel more prepared for when the big ones come in! So, recently at Sleek Events, to practise our pitching skills, we decided it would be a useful exercise to treat our own Summer Party for suppliers and industry friends as an event we needed to pitch to win – the ‘client’ being our MD & Founder. For budding #eventprofs out there, here’s how we did it…

  • Firstly, we all came together as a team and identified who would own each area, depending on each individual’s strengths and expertise. Next, we decided on a timeline of deadlines to set ourselves, so we had plenty of space to review each stage and refine our presentation in good time before pitch day.
  • After researching each component – such as venue, catering, marketing and comms, entertainment and fundraising – everyone came together for daily team meetings to review progress. We made sure we were all aligned in terms of group actions and helped each other to refine next steps. We kept a close eye on the budget and utilised all of our contacts to keep costs down – it was a charity event after all!
  • Once we had received sign off on big decisions such as venue and entertainment options from relevant directors, we worked on pulling together all the elements into one presentation deck. We spent a lot of time making it look interesting and aesthetically pleasing. Then we all gave it a sense check and our best proofreader ensured the flow, spelling, grammar and consistency of message were all on point. The little things are just as important as the big things – attention to detail never goes unnoticed!
  • With the deck finalised and costs confirmed, we spent some time rehearsing and decided who would deliver each section of the pitch. It’s important to strike the right balance between knowing your subject but not sounding too rehearsed – you don’t want to lose your personality as that can be one of the things that wins you a pitch.
  • Finally, it was pitch day! We’d all had a good night’s sleep and a healthy team breakfast to set ourselves up for the day, going over any last minute notes. The pitch was a great success and, luckily, we won it! Now the real planning (and all the fun!) could begin.

Our MD was extremely impressed with all our hard work and how serious we had taken the exercise. It had brought us all together as a team and helped us identify our strengths.Our party is next week – keep an eye out on our social media to see the fun you can have when you’re fundraising!

shaking hands to seal the deal after winning a pitch

Here’s our top tips for a successful pitch:

  • Build your story – create a pitch that flows. Showing a beginning, middle and end, like a story, will not only help the client see that this event would be a success but will also give them an insight into how you work. If the pitch is clear, well thought through and shows a clear progression plan, they will want to work with you. It’s all about making your client’s life easier!
  • Think long-term – consider what your long-term opportunities might be if you win this pitch. Opening this door may lead to plenty more projects, so be prepared and think beyond just this event.
  • Get creative – presenting unique ideas that will grab their attention is a sure-fire way to impress a potential client. Let them know you have really thought about a variety of options and solutions to bring about the most memorable event. Using client case studies to demonstrate your expertise helps solidify your position as event professionals and will add gravitas to your pitch. They want to know you can actually follow through with what you’re proposing.
  • Teamwork makes the dream work – not only is pitching to your boss a really worthwhile exercise for pitching experience, but it’s also a fun team-building experience. We now feel prepared for our next client pitch and feel like we can handle anything that is thrown at us. As they say, practice makes perfect!

If you’d like to be an #eventprof, keep an eye on our social media for job opportunities: Instagram LinkedIn Twitter

 

Croatia incentive destination

Incentive Ideas: An Adriatic Adventure

We’re all familiar with Spain, Portugal and France as holiday destinations – but have you considered Croatia for your next adventure? Croatia has grown hugely in popularity over the last 10 years and is now one of the top destinations for holiday-goers, and we think it’s a great location for incentives too. The crystal-clear waters of the Adriatic Sea, dramatic coastal backdrops, along with exhilarating waterfalls and beautiful architecture will be sure to impress any group whether you’re visiting with your family or work colleagues! We’ve created a handy little snapshot guide of some key Croatian hotspots to inspire you for your next incentive trip or mini break away with family.

Split

Split is the second largest city in Croatia (after Zagreb) and is a great place to start the trip, easily accessible links from all major European cities. Flights from London start from just £65 and take just over 2 hours – so you’ll be soaking up that Mediterannean sun in no time.

The Old Town is a magical maze full of little streets and squares to get lost in. With heavy Roman influences, the tall buildings and narrow walkways are enchanting and reminiscent of the white-washed streets of Italy. Split’s Old Town became a UNESCO World Heritage Site in 2014 and it’s easy to see why – the streets and squares are religiously cleaned so they are beautifully preserved for all their visitors. The town is easily accessible by foot and just a stone’s throw away from the port, which backs onto The Riva – the main street packed with restaurants, bars and shops.

A view through the narrow streets of Split, Croatia for an incentive trip

What to see and do:
  • The Diocletian’s Palace
  • St Domnius Cathedral
  • Marjan Hill – for the best views in town!
  • Plitvice Lakes – a day trip a couple of hours outside Split, but you won’t be disappointed!
  • Bar crawls – Split has some great bars and clubs for those wanting to let their hair down.

Perfect for: Groups who love wandering around discovering tiny little shops and restaurants in a magical maze of historical streets. A true explorer’s paradise!

Hvar

Next on our list is the beautiful coastal port city of Hvar. Easily accessible from Split (a 45-minute catamaran trip costing around £10), the harbour is packed full of luxurious superyachts. This is certainly a place for the rich and famous to park up for a few nights!

The islands surrounding Hvar are equally as beautiful and well worth a visit – but don’t worry if a superyacht is slightly over budget; there are boat tour companies everywhere you turn, so you won’t struggle to find an amazing island tour for your group! A route we would recommend is taking a tour to the Blue Caves (an incredible illuminated cave), Vis, and the Pakleni Islands. These islands are awash with striking coves and hidden beaches with relaxing turquoise water to enjoy a cooling dip. Be careful – you’re not going to want to leave!

A view of some of the smaller boats in Hvar, Croatia for a luxury incentive

What to see and do:
  • The old fort – a leisurely uphill stroll to the top of the historic fort rewards you with the best views across the harbour and islands!
  • Hvar Cathedral
  • Hula Hula Beach – a relaxed beach bar is the perfect place to spend an afternoon soaking up the sun (and maybe a cocktail or two!)
  • Sailing, stand-up paddleboarding, kayaking, jet skiing and any type of water sport you can imagine! Perfect activities for those seeking a little adrenaline fix.
  • Carpe Diem – for the party animals among the group, this club is on its own island and is a rite of passage for any worthy Hvar traveller!

View of Hvar's port from the fort during a luxury incentive trip

Perfect for: Groups who want to get out on the water and spend a day sailing around some beautiful islands where you can swim and explore some of the most beautiful caves the Adriatic has to offer! Also great for groups who like to have a drink or two and hit the clubs.

Dubrovnik

Last but not least on our whistle-stop tour of Dalmatia, is the beautiful fairytale town of Dubrovnik. Calling all Game of Thrones fans – the old town of Dubrovnik was used as a filming location for many episodes. It’s not hard to see why – as soon as you step inside the city gates you’ll feel like you’ve dropped into a medieval illustration! Similar to Split, Dubrovnik has enchanting narrow streets to get lost in, as well as a square with a fountain, and a picturesque port where you can book tours and boat trips or sample some delicious seafood at one of the waterfront restaurants.

What to see and do:
  • Head to the Buza Bar for sunset – this bar is set dramatically on the side of a cliff and will be one of the best sunsets you’ve ever seen!
  • Hit the Game of Thrones fan pages and find out where it was filmed! There are lots of organised tours and merchandise shops, but if you’re on a budget you could find out where the scenes were filmed and head there on your own steam!
  • Walk around the city walls – for a small charge you can walk around the entire city on the old walls. The walk takes around 2 hours and offers some breathtaking views of the city. Great at to experience as the sun goes down!
  • Visit the beautiful Banje Beach – think sensational cliff scenes with white sand and turquoise water – dreamy!

Perfect for: Game of Thrones fans, city walkers, any group who enjoys wandering around the shops in the morning then relaxing on gorgeous beaches in the afternoon.

Key Croatian facts:

Currency: Kuna (1 GBP = 8.11 HRK)

Typical Cuisine: Grilled fish, meat and vegetables… plus wine!!! Croatia is famous for its delicious wines. There are lots of wine tasting tours – you might even want to take some home with you!

Accessibility: Direct flights available from all major airports to Split, Dubrovnik, Zadar, Zagreb and Pula

Visit their Tourism Board website by clicking here.

This is by no means an exhaustive list of all the amazing places to visit in Croatia – or all the beaches and activities the Dalmatian country has to offer. We think it’s the perfect place to explore, eat, drink and get a great tan – and it’s extremely instagrammable! Whether it’s for a luxury group incentive trip, a fun trip for your employees or simply a minibreak away with friends or family, Croatia has it all. We can guarantee that you won’t be disappointed!

If you need any help planning your next incentive trip, we can help! From venue sourcing to full trip management, we can take the pressure off so all you need to worry about is what you’re going to pack. And if this whistle-stop tour of Croatia whet your appetite, why not read some of our other incentives blogs – the English seaside or lively Berlin.